Hong Kong Code of Marketing and Quality of Formula Milk and Related Products, and Food Products for Infants & Young Children ("The HK Code" )

The Taskforce on Hong Kong Code of Marketing of Breastmilk Substitutes (Taskforce) was set up in June 2010 to develop and promulgate the Hong Kong Code, which aims to protect breastfeeding and contribute to the provision of safe and adequate nutrition for infants and young children. The HK Code provides voluntary guidelines to manufacturers and distributors of formula milk; feeding bottle, teats and pacifiers; and, food products for infants and young children aged 36 months or below.

On 26 October 2012, the Department of Health launched a 4-month public consultation on the draft “Hong Kong Code of Marketing and Quality of Formula Milk and Related Products, and Food Products for Infants & Young Children” to invite views from the trade and the public. The consultation was closed on 28 February 2013 and the consultation result was reported to the Legislative Council Panel on Health Services on 21 July 2014.